RFI (Red Flag International) approached Pier2Pier to assist in rebranding their global enterprise. A multi-service provider specializing in comprehensive Security Risk Management strategies and solutions, the company required a fresh take on their logo, corporate identity and web platform in order to accurately represent themselves within the market; both digitally and via marketing materials.
Branding & Web Portal
Pier2Pier redesigned the RFI logo, to form the foundation to their sleek, modern identity. We designed a clean, interesting and comprehensive web platform to act as an informational tool in setting out each of the six RFI divisions. The web design incorporates a Foreign Correspondent Page, which is a regularly updated news section with reports pertaining to the industry and categorized by areas of operation. This functionality provides a degree of interaction between brand and industry, while generating interest and building a competitive brand identity. As with all Pier2Pier web platforms, SEO integration is of the utmost importance, and the site has been designed with that in mind.
A comprehensive brochure design was commissioned to portray each RFI division in a functional manner (as in the web platform), to be used as a marketing tool. The original design fulfills RFI requirements by accurately and succinctly laying out all relevant information about the company and its services.